All-in-One Show Controller

Not much to see from the outside, but a huge punch under the hood: this system let a single presenter drive an entire show's content with the push of a button, from any device.

Behind the scenes, a small computer connected to the presenter's device and allowed them to control the show, firing audio and lighting cues with it. At key moments, remote video feeds let a second presenter — backstage or out on the show floor — bring in other vehicle features or live audience reactions.

Every show could be rewritten in a few hours, since all content was driven by a simple data file that told the app which slide or feature to show next.

Across auto shows nationwide, content was updated remotely and pushed to each show's controller — cutting travel costs by eliminating the need to be on-site for every update.